The district of Cameron Highlands is subjected to a range of environmental problems, ranging from landslides, mudslides, erosion, siltation to water woes. Action was taken by the WWF advocating sustainable highland development to safeguard Cameron Highlands delicate ecosystem. Furthermore, through community initiative, the Regional Environmental Awareness of Cameron Highlands was created. This case highlights the value of cooperation between NGOs and community initiatives.
Unbalanced publicity that is slanted too much in favour of local community groups can create strong feelings of not being given sufficient opportunity to explain on the part of the government, which can cause tension between community and government.